Marthalicia Matarrita bio

My photo
New York, New York, United States
Biography Marthalicia Matarrita Born and raised in Harlem, New York City. Marthalicia has many art disciplines such as drawing, sculpting, painting and creating large murals and is always expanding in new mediums. Current area of art dialogue is based on educating the harmony between animals and humans, in many unique presentations. Marthalicia early stages: Sharng "black books" graffitti art journals as well as comic books were her past time. Encouraged by faith to persue the art form, Marthalicia entered La Guardia High School of Performance and the Arts, and upon graduating high school, she enlisted in the Army National Guard. She enrolled in S.U.N.Y. New Paltz for B.F.A. in Fine Arts. Her art resume further in her new art journey "Live Art Performance" Today, Marthalicia has broaden her art experiences to many difference avenues in art venues, and oppourtunites where she builds with her community and others.

Wednesday, April 28, 2010

New Painting created at Brooklyn's Shea Stadium... with great art friends for the Album release party

Starting to utilize animals and also text in my new works.... just feeling it out, trying to expand in some way

George " Urban Jibaro" Torres, gave me a shout out in a spanish network television TELEMUNDO... Love ya and Thank you so much!! GOD bless you

I don't know what to say... I was so speechless when I received a "facebook notification" stating the George Torres, "Urban Jibaro" left me a note.

As I scrolled down and read in full details all the info he linked me and many others of his note, stating that my picture was in telemundo... ( Telemundo, is a Spanish network television program/ station... like channel FOX 5, lol . ) I was like "eh?" I had to re read that note... and from there  received the biggest chills and glee as I clicked away to the link website with the segment of George's mission!

What a guy! Just recently met him, and found him as a person with great community values, and one that is always sincere and true to the development of culture awareness... I am in deep respects to George and many others like him that fight hard to make those that need enrichment of culture and reviving its spirits!

Check out more on his personal site:

find him on facebook: where you can read more on his backgroud....
"Founder of

Co-Founder of Capicu Poetry & Cultural ShowcaseAbout Me:George Torres is a bi-lingual social media / cultural consultant, who in the late 90's, captured attention on the internet with his personal mission statement of "connecting Latinos to their culture". George has always drawn inspiration from his personal connection to his cultural heritage. Having been raised alternately between New York and Puerto Rico, he was a living embodiment of the Nuyorican experience earning him the nickname "Urban Jibaro".

George's creative vision is the blueprint for Sofrito Media Group and it's growing portfolio of new media products and services. He has over 13 years of experience developing branded projects that appeal to the Latino / Hispanic segment. These include the online blog Sofrito For Your Soul, Radio Capicu as well as Capicu Poetry & Cultural Showcase, a partnership that develops and produces live cultural events. In addition, he recently added social media consulting services to his portfolio to train and develop businesses to effectively execute campaigns that build brand awareness in niche markets.

He remains strongly committed to the Latino community and is currently developing a Social Media strategy for the Por Tu Familia / NYC Initiative for the American Diabetes Association. George also serves as a partner/advisor to other community collectives including the CASA ANA Project / Dominican Republic and LATISM (Latinos In Social Media). Sofrito Media Group is currently partnered with a national organization to assist in the development of a campaign that will address some of the top health concerns in the Latino community.

Over the last 13 years, on behalf of Sofrito Media Group and his fraternity, Phi Iota Alpha Fraternity, Inc; George has lectured, conducted workshops and participated on panels at many educational institutions including SUNY Albany, Columbia University, NYU, Michigan State University and many more.

George Torres is currently available to consult on projects that require a relationship building component that uses social media. He is also available to speak / consult on projects that engage the English Speaking Latino segment.

Sessions are available in person, tele-conference or via skype. if you are interested in booking George Torres, please email

"VAYAAA!!!!! My day is really starting off on the right foot...

I recently had the opportunity to visit Telemundo Studios and talk a little bit about what I do...and why I do it. This conversation was edited as part of the Pepsi Yo Sumo campaign and is airing in different parts of the country over this week and next. I unfortunately missed the NYC broadcast but thanks to MUN2, I can share that video segment with you here today! I will be honest and say that since I was young, I always knew I would be on Telemundo...I just though it would be as a member of Menudo (when I was like 11) or as a Galan in a novela (in my early 20's) It turns out that I made it doing what is in my heart...which is connecting Latinos and people who love us to our culture and rich heritage.

A special shout out to everyone that supports the blog, the events and community initiatives that PapoSwiggity and I develop with our Sofrito Media Group / Capicu Team...without you I do not have a story to tell.

**Special Thanks to nis amigas Maribel Teran...and Abby (@Abbyce on twitter) for trying to help me get a copy of this via the live broadcast in Texas! You ladies ROCK!"

Monday, April 26, 2010

I love my family, art, and friends and I love them in that order; with side order of fun ....

I never really celebrated my birthdays while growing up, just shared the day with family, going out for a long walks, going to the movie theaters and then eating together. that's it. I didn't have the balloons, nor the cake nor people that celebrate them with me. I feel like I am now learning about this for and with my son.

A year ago today,  have gotten to know Lexi Bella, another painter from New York city who has been developing her style as much as I have, and shared similar passion for the arts, although we are both different from our perspective and life style, we both have an understanding that art is what we are channeled to do, something to create and have a strong pulling to it.

Last year 2009, Lexi and I were sitting on the chair of an Art Battle study group and have talked about life, and discovering a bit more about each other as much as we did for the other artist there. We both came across our birhtdays, in one of these conversations, and we noticed that we shared the same month, APRIL, and we both went goo goo for the arts. What a crazy idea to have a party where paint and celebration for what we do can be shared with others, others who like us, do what we do.... Bingo, as the month progressed towards the month of April, we thought it would be a great idea to find a spot and paint while we celebrate our month. We got together and started talking about this special party with other artist and got a few who were interested. Bingo, now we we are ready and had made a great experience with our art friends and thus provided a buzz for the following year birthday expectations to do this one more time. Lexi and I thought about the details and we came off with these ideas:

 Live Art Painters, nude body art, other live artist, break dancers by Shea Butter and my older brother Tomas Manon " B-BOY ATOMIC" , DJ and Drag queen performance by two lovely dancers. And as a result the following photos captured by awesome photographers such as : Joanna Gomez ( Music Looks Like This), Selo, Kenneth Watson, Toby Klinger "Kismet Karanfil". Many many surprise guest arrived that night, such as Dee Vasquez, Conscious, Tasty Keish BONFIRE family, Trust Your struggle family BOUNCE and Erin Yoshi, and many many more artist family from different venues and circles. 


there more pics to arrive. hold tigt.... love ya'll ~martha

Sunday, April 18, 2010

April 21, 2010 From 5 POINTZ painting Live there, to Le Poission Rouge my Birthday Bash!

Marthalicia and Lexi are hosting a live painting birthday bash at La Poisson Rouge on April 21st 2010!!!!

*** Its a Free Event ***


Those that know us knows that April is our birthday Month.

Those that know us understand that we love to paint.

Those that know me understand the ARTISTS / and creative minds are our SECOND family, because they can truly understand the struggles we take to express a unique perspective, thought and provoke change in the slightest mental burst of creativity via spoken or physical.

On April 21, 2010

10:00pm - what ever

By the hustle of Dear Lexi Bella, she was able to obtain a location called Le Poisson Rouge, to celebrate our birthday month. Since we are both painters, what better way to celebrate with some awsome art friends and entertainment solely for those that are able to attend.

We will have:

1. goodie bags

2. Break Dancers


also Nude Body Painting with NEON paint.

Hope you can join in and celebrate our crazyness... its pretty contagious!

From Lex Bella & Marthalicia from OUR hearts to you all

Thursday, April 15, 2010

April 23 2010: Second time curating a show this BIG, at Shea Stadium Brooklyn while PAINTING LIVE group art display and showing..

"It's been awhile since you got DOWN LIKE THIS!!!! .::goodpeople.dopesounds.liveart::.

2 amazing DJS:

MilkMoney (Mindspray)

COMPLEX (Green White and Gold)

4 Ridiculous Bands:

Nyle x the Naysayers -

Project Jenny, Project Jan -

The Nuclears -

Deathrow Tull -


Live Painting and art exhibition curated by:

Marthalicia Matarrita

Presenting Featured Live Art performances / Live Painting by:

1. Nelson HOST Santiago


3.Danielle Mastrion

4.Mio Puma

5.Jorge Matarrita


and still adding more on the list...

Live Screen Printing by the PRINTAHOLICS CREW--Bring a shirt or bag, pants, whatever!!

Hosted by The Crazy E and C.O.N.C.E.P.T.

The venue is crazy: balconies, huge main room...

It will be full of people you know and Love.

And your ears will thank you as your ass shakes you.

It's gonna be that good.

See you there!

L train to Grand. 10pm, $7, 18+

ladies free before 11pm.

FREE DEATHROW TULL CD with paid admission while supplies last!

Special Appearance by The New World Side Order!

Aprl 21 2010 : 5 PONTZ fundraiser event..... Painting Live how grand!